Today retailers and brands are increasingly faced with the challenge of attracting customer eye-balls, whether it be via arresting ambient display advertising or cleverly engineered point of sale promotions. After extensive research and product testing, Sun Chemical is accelerating innovation in this space with the introduction at FESPA of the SunPromo Universal range, a versatile multi-purpose UV curing screen ink system. SunPromo can be successfully applied across a wide range of substrates...